Golden Road has always been inspired by brewing tradition, California culture, and lifestyle. For years we’ve celebrated a (Southern) California Oktoberfest at our pubs with our Märzen Oktoberfest beer. And now, it’s available in a can. We collaborated with Spaten on this traditional Marzen recipe and were blessed to work with Steven Harrington on the packaging design. Steven is an iconic Los Angeles-based artist, coincidentally a long-time Golden Road drinker. His California-inspired psychedelic-pop art was the perfect way to bring this brand to life and celebrate some beers with us along the way. The result is a Märzen Oktoberfest bier, displayed as an art form, as this traditional masterpiece from our brewers should be! New World meets Old World. California meets Oktoberfest.